SOCIAL MEDIA MARKETING PLAN WORKSHEET
This
worksheet will help you sketch out a Social Media Marketing Plan. It should become the basis of your plan.
Download it. Fill in the blanks and deliver it to me at the specified due date.
You will have a chance to revise based on my comments once before you begin
implementation.
To
achieve success in using social media, a business, nonprofit organization or
cause must use the tools and media sites strategically and have a plan in place
before doing anything. A Social Media
Marketing Plan is usually developed in conjunction with an overall
Marketing Plan. You are not required to do a complete
a Marketing Plan for this course, but it may help you to learn the key elements
of a marketing plan. Those resources are listed in our other class document
“Traditional and Social Media Marketing Plans” filed in BlackBoard. It may be
interesting to note that some larger companies will combine the functions of
Communications (Public Relations) and Marketing and, therefore, will have a
plan for each function, and social media may fall under both or one or the
other. Smaller companies and
organization may combine all these functions under “Communications” or
“Marketing”. Still other very large companies are spreading social media work
across ALL departments, beyond Communications and Marketing. Whatever the case,
a plan is necessary.
A
Social Media Marketing Plan and an overall Marketing Plan will draw from
the same important data: Who is your target market? Who are you trying to reach?
How can you best reach those people? What do you want those people to do once
you reach them?
Filling
out each of the following 10 steps as completely as possible will result in a
well-crafted Social Media Marketing Plan.
1)
Who
is your target audience?
To answer this question, you’ll
need to refer to your company or organization’s Marketing Plan and/or conduct
your own market research. You
may already have an idea about this, but if you do, please describe in your
plan how you came to understand who your target audience is and list any data
sources for this. List all the types of people your product or service
should reach.
A). Primary
research: You go
directly to the source to gather data or ask questions. Primary research
methods can include:
The Primary audience for Fox 25
Sports is men ages 15-35 that live in the New England area, specifically
central Massachusetts, southern New Hampshire, and parts of Vermont (see
diagram) and are sports fans.
B). Secondary research: Using
data that has been gathered and published by other researchers or sources. You
can get secondary research by:
Fox 25 Sports would also want to
reach female New England Sports fans in the central Massachusetts, southern New
Hampshire and Vermont area. Fox 25 Sports would eventually want to reach all
New England sports fans in the country.
According to the data, Fox 25
Sports did reach the male population, but the majority of our fans were women.
Of the 85 likes, women made up 52.7 % and the males made up 47.3%. The data is
not surprising based on the studies showing that women use Facebook more than
men. The demographic is Fox25 Sports was aiming for was men ages 15-35. As you
can see the majority of the 85 likes fell into the range of men ages 25-34. In
the age group of 25-34, males make up 34.5%. The females make up 25.5% of the
24-34 age-demographic. According to the Facebook insights, Fox 25 Sports did
reach the demographic they were aiming for.
When looking at
the where our fans are coming from, Fox 25 sports reached its goal of Central Massachusetts, Southern New Hampshire, and parts of Vermont. The table below
shows a wide range of places that our viewers are from. The Fox 25 Sports page
reached Texas, Connecticut, Canada, New York and Tennessee.
2
|
South Boston, MA
|
2
|
Concepción, Tucuman,
Argentina
|
1
|
Rancho Viejo, TX
|
1
|
Sunderland, MA
|
1
|
Nantucket, MA
|
1
|
Pembroke, MA
|
1
|
Marlborough, CT
|
1
|
Pepperell, MA
|
1
|
Dartmouth, MA
|
1
|
Windsor, CT
|
1
|
Nashville, TN
|
1
|
Providence, RI
|
1
|
Swampscott, MA
|
1
|
Long Branch, NJ
|
1
|
Abington, MA
|
1
|
Toronto, ON, Canada
|
1
|
Uxbridge, MA
|
1
|
White Plains, NY
|
2.
What are your business goals for using social media?
Some goals you might consider include:
Fox 25 Sports has a few goals, our goals include…
1.
Improve awareness
2.
Encourage interaction on our new social media sites
3.
Educate New England sports fans on all news surrounding all New
England sports.
I think I met the goals that were set. The Fox 25 sports
Facebook page reached 85 people. Although we did encourage interaction, we only
got people to “like” the pictures and the posts, but no one really commented on
the posts. The Fox 25 Sports fans were educated about the local sports through
articles and posts. We tried to give our fans pictures of the interviews and
practices.
3.
For each goal you’ve listed above, be as specific as
possible in answering each of these questions:
GOAL
|
DEADLINE
|
TACTICS
|
HOW WILL YOU MEASURE
|
Did you achieve goals?
|
Improve awareness
on social media sites, gather 50 Facebook page likes
|
December 2, 2012,
but it will be an ongoing process
|
Facebook and
Twitter
|
The amount of 50
likes by December
|
yes
|
Increase Twitter
followers by 50
|
December 2, 2012,
this too will be an ongoing process
|
Facebook and
Twitter
|
The amount of 50
followers by December
|
yes
|
Encourage
interaction on social media sites
|
December 2, 2012,
but will be an ongoing process
|
Facebook and
Twitter
|
Interactions on
the social media sites
|
yes
|
Educate New
England sports fans
|
December 2, 2012
but an ongoing process
|
Facebook and
Twitter
|
Amount of
interaction on social media sites
|
Yes
|
Fox 25 Sports
achieved its goals. Fox 25 Sports, ended with 85 Facebook likes, and 79 Twitter
followers. Some different tactics that were taken on the Twitter site (@Fox25sports) was live tweeting,
tweeting about trending topics, and pictures. The live tweeting was not very
successful, Fox 25 Sports lost followers. Tweeting on trending topics did help
gain followers and tweeting pictures also helped when finding followers.
The Facebook page (Fox 25 Sports)
was a different field. Fox 25 Sports tried to post stories off of ESPN Boston.
Fox 25 Sports also posted pictures from practices and the locker-room
interviews. The pictures were a success, people really liked to see the behind
the scenes images. Fox 25 Sports also uploaded some videos from High School
Game day (a segment on the show) that would get people excited for the
Thanksgiving special. Fox 25 Sports also tried to encourage interaction with
posts by posting posts with components, but that did not work out well. Most
sports fans like the keep it stupid, keep it simple mentality. When we switched
the posts to shorter, people liked the more posts.
4.
What are the preferred media by your target
market(s)? For example:
Your answers to these questions
may be part “gut feeling” and part “intuition”, but you MUST find data or
information to back up your claim. Please include links to any data you have
used to inform your answer here.
Pew Internet and American Life
Project: http://ww.pewinternet.org
According to the Pew internet reports, Twitter is the most used social
media amongst young people. Facebook is
also the used in older crowds, and a good way to encourage interaction for
fans.
Fox 25 Sports really used the Facebook page. For sports fans the layout
of Facebook seemed more efficient. The Facebook page had more of an audience
with 85 people while Twitter only had an audience of 79. This could have been
because the anchor Brendan Fitzgerald had his own Twitter page. Brendan’s
Twitter page had a bigger audience than the Fox 25 Sports Twitter account. I
also believe that the failure to update the Twitter and Facebook account had
something to do the lack of interactions. The lack of consistency did not work
in Fox 25 Sports favor.
5.
Message development
Message development is the key driver of whatever
content you might create in your social media campaign. It is how you will know
what to write or create on your social media sites. For example, if one of your
key messages is “Binge drinking kills young adults”, you will then be able to
craft that message creatively to different audiences (parents, teachers, young
adults, law enforcement).
Fox 25 Sports has
one key message; we are local people covering local sports on all levels,
professional, college and high school.
6.
Staffing needs
Who
|
When and how
|
Me
|
Hootsuite, Twitter, Facebook and it they should be updated
daily
|
Interns
|
Hootsuite, Twitter, Facebook and it they should be updated
daily
|
Brendon (anchor)
|
Hootsuite, Twitter, Facebook and it they should be updated
daily
|
Producers ( Chad and Mike)
|
Hootsuite, Twitter, Facebook and it they should be updated
daily
|
We had the Anchor and Producer's update the social media sites. When the anchor and producers remembered to update the sites, they got attention. I was also updating the sites, but because I made some human errors due to rushing, my privileges were revoked. I tried to as if there was a way for me to send in posts and get them approved, but that did not get to far. The other interns did not have access to the sites.
I was required to look at the top sports stories, but re-posting other people's work did not seem to get much attention to the site. When taking pictures of practices I had attended and uploading cool videos,worked better. Finding stories that were interesting vs stats also seemed to work. We also did not use Hootsuite, although I think it might have helped. Like I said before the social media was always an after thought.
7.
Deadlines and timelines
a. Create a calendar that shows when
this campaign is going to launch and what will happen, specifically, for at
least the first three months
Task
|
Deadline
|
Create a Facebook Page
|
October 9, 2012
|
Facebook posts
|
Daily
|
Create Twitter account
|
October 9, 2012
|
Twitting
|
Daily
|
Live Tweets
|
During game days
|
There were many
challenges faced when meeting the deadlines. Some of the challenges were
posting daily, and live tweeting. Posting daily was a challenge because I was
not working for Fox daily, and the other interns were not responsible for
posting. As for the anchor (Brendan) and the Producer (Chad and Mike), the
social media was at the bottom of the list of thing that needed to be done for
the show. There were only so many stories that were interesting to post,
without repeating, and going out to gather pictures was a last thought.
Another challenged
I faced was rushing to post. I would not take my time and proof read everything
and because of that errors were made. Due to the errors that were made, I was
demoted and not allowed to post. Which lead to a lack of posting.
The live tweeting
during games was a challenge. During games, interns are required to log the games,
which mean paying attention to everything that happens during the game. Trying
to do live Tweets and all the other work during the games was not a success. We
only did the live tweeting once. Tweeting during the games and trying to be
first made was too difficult, and it lead to errors. I will say that Brendan
(the Anchor) would live tweet on his own account, and tag the Fox 25 Sports
page, but the Fox 25 Sports social media was always an afterthought.
8.
Identify social media tools (you must use at least
three)
Tools/ sites
|
Who is
Responsible
|
Facebook: the majority of viewers are on Facebook
|
Fox 25 Sports
|
Twitter: it is an upcoming social media and the younger crowd
is on Twitter
|
Fox 25 Sports
|
My Fox Boston.com
|
Fox 25
|
When Fox 25 Sports posted to
Facebook, we did not get much of a reaction. The posts that did get people to
click the like button were pictures and videos. On October 9, 2012 we posted a
video link to get people ready for Thanksgiving and High School Game day October 19
As you can see we only got one
like, out of the 39 people that saw this link.
Another link that was liked was a video we posted showing a hit Wes
Welker from the Patriots took. October 15
#Ouch
Some other posts that got attention
were stories about football. The Patriots lost to the Seahawks and highlights
from the game were on an ESPN Boston website. The highlights I later posted got
a few likes.
Fox 25 Sports shared a link.
The Seahawks rally to upset the
Patriots in the final minutes of the game. http://sports.espn.go.com/boston/nfl/recap?gameId=321014026
Other posts that did not have any sort of topic, and were just articles that went to the Fox 25 website did not get any attention. For example the post below.
Fox 25 Sports shared a link.
I think that a lot of our
problem was that the Fox 25 news station had its own Facebook page and the
sports department are responsible for the question of the day on the site.
Since the home Facebook page did not help promote the sports page, I feel this
had something to do with the littler interaction we got.
I also tried to take pictures from practices and games, but the managers of the site did not like putting the pictures up. Again I say updating the social media was last on the list of things to do, and the other interns were no help. I also feel that the anchor Brendan updated his page more than he tried to grow popularity for the sports page.
I had no control over the blog
pages, but I do know the freelance producer likes to write and put up a few
stories. Those stories did not have make it onto the Facebook or Twitter either
and I do not have access to see how well they did on the website.
9. Define
your specific activities
on each site
Site
|
Types of content
|
How often
|
Facebook
|
Sports stats, polls, pictures, top stories
|
Daily
|
Twitter
|
Updates, stats, scores
|
Daily
|
Myfoxboston.com
|
Big articles
|
Monthly
|
I ended up focusing mainly on the Facebook
page. The Twitter page was mainly updated by the anchor and the producer. The
anchor and producers had a function that is they hashtagged Fox25sport, then
their personal tweets would be send out as a sports tweet. Some of the problems
I faced were being switched off of the posting field. I had rushed a lot while
posting and made many human errors. I
had asked them about getting posts approved, but there was no time for that.
Another problem was remembering to have the producers and anchor update the
page I have said this before, posting to Facebook and Twitter was always a last
thought. It never seemed important. I think the fact there is a main Fox Boston
page and that was updated with sports articles, news stories, polls and other
material, that having just a sports page did not really compete. I think that
writing original content was also a struggle. I feel we always would just
repost stories other people wrote. When I went out to film audio I always took
pictures, but Brendan (anchor) did not think it was necessary to post them to
the page.
As for the Myfoxboston.com I know the
freelance producer wrote some stories about the Celtics and they had some
views, but I do not have access to any of that data.
10.
Determine how success will be measured. Will
you…
Take
advantage of the analytic packages available on the social networking sites.
These can show the number of people (“fans”) participating, etc. Blogs will
show you the number of page visits and views and which sites referred the
reader to the blog. Facebook Insights are available to users
(administrators) who maintain a page for an organization. Facebook Insights
allow the administrator to see demographic information and fan interactions
with the page over time. On Twitter, it’s possible to determine how many people
click through when you post a link.
Success
will be measured by gaining followers on Twitter and Likes on Facebook, by
getting retweeted or interactions on the pages. Any increase in any of the
social media numbers will be a success. Right now there is no Fox 25 Sports
Facebook page, and there are 11 followers on the Twitter page.
I feel
that we had success. We got 85 people liking our page in such a short period of
time. We also got 79 Twitter followers in that short amount of time as well.
What worked was videos, and pictures, and breaking news. Something that is hard
to report when you are not at every single event. The videos were short and
highlight, I think we posted two, one was a Youtube highlight (it did not have
much quality) and the other one was a highlight for High school game day that
was airing on Thanksgiving.
The Twitter page had some activity, but I think the
success was due to the fact that if Brendan or one of the producer’s hashtagged
Fox25 sport, then the tweet would also come out of the fox25 sports twitter
account. This gave the Fox 25 Sports account mentions. It also brought in some
viewers to our page. I think it both helped and hurt our audience.
TWITTER:- Coming up on Fox 25 at
11:20 @theDAshow talks about the NFLs growing drug problem. Players blame Adderall,
while NFL... http://t.co/LO7uzdvc
Nov 30, 2012
- RT @fox25news: Do you
have the half-billion-dollar ticket? Here are the winning Powerball
numbers: 5 23 16 22 29,... http://t.co/0Q9vX9EI Nov 29, 2012
- Here's full explanation
of Natick - Plymouth South game controversy as seen on #Fox25 at 6. #VIDEO
http://t.co/VKoSZh9X
http://t.co/Vsp1zUGw Nov 29, 2012
- Full explanation of the
Natick - Plymouth South ball controversy coming up on #Fox25 at 6. I'll be
joined by... http://t.co/5gMaRz6F
Nov 28, 2012
- Coming up at 11:20...
me and @theDAshow chat about Adderall in the NFL, how far BC has fallen,
should the Sox trade... http://t.co/GuVMtLxs Nov 28, 2012
- Yikes. Highlights of
this coming up on a special Tuesday night #HSGameday on #Fox25 at 10. RT
@keith_pearson:... http://t.co/TVcsFP8E
Nov 28, 2012
- If you missed it: Story
on legally blind Tewksbury boy who hasn't let it stop him from playing
football. #VIDEO http://t.co/AaYjta2w
Nov 28, 2012
- RT @chad_amaral: Coming
up at 1055 on @Fox25Sports @GregABedard joins @ocktalks to discuss the
suspension of another @Patriots player # ... Nov 27,
2012
- RT @chad_amaral: Coming
up at 10:55 @Fox25Sports with @sara_underwood #fox25 Nov 26, 2012
- @Slaby_Back_Ribs Sorry
dude. Mistake made on the roster I got. Nice win though... good
highlights. Nov 25, 2012
- If you missed our HS
Thanksgiving Football Special, you can catch it tomorrow in the 9 o'clock
hour of the #Fox25... http://t.co/u3AHOKbU Nov 23, 2012
- Since the Patriots are
ROUTING the Jets, flip to #Fox25 at 10:30 for our Thanksgiving Football
Special! #HSGameday http://t.co/bA0MLQJ2 Nov 23,
2012
- RT @FITZonFOX25:
Heading out to a game this morning? Tweet us a pic... We'll show it on TV
tonight! @HSGamedayFox25 @Fox25Sports @fox25news Nov
22, 2012
- RT @chad_amaral:
Tomorrow on @Fox25Sports @1030pm complete recap of a busy day of H.S.
Thanksgiving football @FITZonFOX25 & guests @ ... Nov 22, 2012
- Bob Ward in the
house... does this mean we have team coverage? #Fox25 RT @Bward3: My view
tonight. Go #NEPatriots!... http://t.co/lha1Q1Lv Nov 18, 2012
- Donald Fehr and Gary
Bettman have been responsible for a combined 2,956 MLB/NHL games being
cancelled since 1994... http://t.co/I4ouaZ4N Nov 17, 2012
- #NFL commish Roger
Goodell to speak at Harvard School of Public Health in 20 mins to talk
about making football... http://t.co/EVgSzFAy Nov 15, 2012
- Which is a bigger concern
for the Patriots moving forward... Defensive struggles? Or the offense’s
inability to close-out games? #fox25 Nov 12, 2012
- Coming up @jeffphowe
and @FITZonFOX25 discuss a big win for the Pats, but did it need to be
that close? Nov 12, 2012
- RT @FITZonFOX25: In 20
minutes... me and Pats writer @jeffphowe break down the Pats win on
#Fox25News. Tune in! Nov 12, 2012
- RT @jeffphowe: RT
@chad_amaral: Coming up at 11:20 @jeffphowe on @Fox25Sports to discuss
another close call for the Pats #fox25 Nov 12, 2012
- RT @chad_amaral: Coming
up at 11:20 @jeffphowe on @Fox25Sports to discuss another close call for
the Pats #fox25 Nov 12, 2012
- RT @chad_amaral: Coming
up at 11:22 in @Fox25Sports @FITZonFOX25 discusses sports election trends
& who they are favoring going into ... Nov 05,
2012
- Also... @nickcafardo
from the Boston Globe joins me to talk about the Red Sox and MLB free
agency at 10:50. #Fox25 http://t.co/3KQkxEYQ Nov 05, 2012
- RT @FITZonFOX25: ESPN's
Adam Schefter reports the #Patriots have traded for CB Aqib Talib. More
details to come Nov 01, 2012
- RT @theDAshow: Catch it
at 10:50p tonight! "Coming up on @Fox25Sports DA joins @ocktalks for
C's predictions, plus weighs in on KG'S snu ... Nov
01, 2012
- @theDAshow joins
@ocktalks for @celtics predictions, plus he weighs in on KG's snub of Ray
Allen, was it the right or wrong thing to do? Nov
01, 2012
- After a nail bitter
last week against the #Jets, the #Patriots make it look easy with a 45-7
victory over the #Rams in #London Oct 28, 2012
- #Patriots still in the
lead going into 4th quarter, 38-7 Oct 28, 2012
- The #Patriots are
leading the #Rams 28-7 as we head into half time, do you think the pats
will finish this game strong? Oct 28, 2012
- TOUCHDOWN by Shane
Vereen! #Patriots #Rams Oct 28, 2012
- RT @ocktalks: Thanks
for staying up late with us! @heatherhegedus and I will be along shortly
with the late edition! #fox25 Oct 25, 2012
- FACT: Teams winning
Game 1 of the #WorldSeries have gone on to win the series 62% of the time.
Oct 25, 2012
- Giants win game 1 over
the Tigers... @fox25news coming up.. Oct 25, 2012
- RT @chad_amaral:
Tonight on @Fox25Sports @ocktalks & @FOXSportsFowler talk fantasy
football. Plus latest on @nhl lockout w/ C. Juli ... Oct 25, 2012
- Tonight on @Fox25Sports
@ocktalks & @FOXSportsFowler talk fantasy football. Plus latest on
@nhl lockout w/ C. Julien & P. Chiarelli #fox25 Oct
25, 2012
- Final Score: The
#Patriots upset the #Jets in overtime 29-26 Oct 21,
2012
- Second half is underway
and the #Patriots lead the #Jets 16-10 Oct 21, 2012
- It will be the #Jets
who score first, with a 1 yard TD run by Greene, Patriots down by 7,
#NYJvsNE Oct 21, 2012
- After the first
offensive series, the Patriots are forced to punt the ball #NYJvsNE Oct 21, 2012
- RT @chad_amaral: RT
@chad_amaral: Final: Walpole 31 Needham 0...highlights coming up on
@Fox25Sports w/ @FITZonFOX25... http://t.co/bLOiNNOa Oct 20, 2012
- The NHL players met
today to respond to the league's proposal to end the lockout and start a
full season Nov. 2.http://t.co/P7uMmtef
Oct 18, 2012
- Bettman says today's
offers "nowhere close" to what league offered Tuesday #NHL
#lockout Oct 18, 2012
- After a tough loss to
the Seahawks, the #Patriots are ready to get back to the practice field! http://t.co/iMnQ7kfk
Oct 17, 2012
- NHL proposes a new
labor deal with a 50-50 split of hocket related revenue, http://t.co/Nvcmx9xK
Oct 17, 2012
- Aftershocks will be
felt when @theDAshow and @FITZonFOX25 go 4 downs on the Pats loss in
Seattle tonight on #fox25... http://t.co/z2kGvXm2 Oct 17, 2012
- Wilfork post-game
interview, "We didn't make enough plays, that's all I have to
say" #NEvsSEA Oct 15, 2012
- The #Seahawks come from
behind to upset the #patriots 24-23. #NEvsSEA Oct
14, 2012
- A 46yrd TD pass from
Wilson to Rice gives the Seahawks the lead Oct 14,
2012
- Patrick Chung has left
the game with a shoulder injury Oct 14, 2012
- Patriots’ defense
forces the Seahawks to punt the ball, the Pats are up by 6 with 2:52 left
in the game Oct 14, 2012
- Wilson is able to bring
the Seahawks within 6points with a TD pass to Braylon Edwards. Pats lead 23-17
Oct 14, 2012
- A Gostkowski 35 yard
field goal extends the Patriots lead 23-10 with 9:21 left in the game
#NEvsSEA Oct 14, 2012
- Mayo forces a Seahawk
fumble, and recovers it, New England ball Oct 14,
2012
- Tom Brady is intercepted
again by the #Seahawks defense, this one had a 22yrd return #NEvsSEA Oct 14, 2012
- RT @Patriots: Brady's
got 304 yards today - the 49th 300+ yard game of his career, good for 7th
on the all-time list (tied w/ Warren Moon). Oct 14,
2012
- Sherman's the first to
intercept Brady in his last 179 pass attempts #NEvsSEA Oct 14, 2012
- Brady gets picked off
by Sherman #NEvsSEA Oct 14, 2012
- Willson batting the
ball away and forcing the #Seahawks to punt Oct 14,
2012
- Brady called for
intentional grounding, do you think the noise is affecting his game?
#NEvsSEA Oct 14, 2012
- Here is another look at
the hit Welker took in the first half. http://t.co/v7TMlL1F Oct 14, 2012
- Ryan drops the ball,
#TomBrady and the #patriots take over at the #Seahawks 24yard line
#NEvsSEA Oct 14, 2012
- Jones forces Wislon to fumble
and Ninkovich recovers #NEvsSEA Oct 14, 2012
- Aaron Hernandez makes
the TD catch after missing 3 games, the Pats went 15 plays for 80yrds.
#NEvsSEA Oct 14, 2012
- the Seahawks answer the
#Patriots with an 85yrd drive and a TD, Seahawks lead 10-7 #NEvsSEA Oct 14, 2012
- The Patriots answer the
field goal , going 6 plays for 82yrds and a TD by Welker, Pats lead 7-3
#NEvsSEA Oct 14, 2012
- Brandon Spikes come up
with a huge sack, holding the Seahawks to a field goal, Pats down 3-0
#NEvsSEA Oct 14, 2012
- Its game time, we want
to know do you think the #patriots can silence the #seahawks? Oct 14, 2012
- Remember the story the
#Sox denied about being for sale? New report says J.Henry shopping a
minority stake in the team. http://t.co/YCTSoyTd Oct 13, 2012
- “@HSGamedayFox25:
Perfect night for #HSGameday! Weymouth and Natick get ready for a clash of
5-0 teams!... http://t.co/fBuIIIDB
Oct 12, 2012
- The #NHL is continuing
to disappoint fans by not ending the #lockout. http://t.co/CKhV8PfV
Oct 12, 2012
- Marky Mark vs Gronk
#WHOYAGOT RT @AndyIsTweeting: @Fox25Sports check out the poster I made for
our tweet-off! http://t.co/YRKuszcq
Oct 11, 2012
- Boston Red Sox will
interview Tim Wallach for the Manager position. http://t.co/tXVXd2vh
Oct 11, 2012
- What tweet has Brandon
Spikes in the media today, find out at 6pm on @fox25news Oct 11, 2012
- What does Mark
Wahlberg, @RobGronkowski and Emerson school have in common? find out here:
http://t.co/5IFe1y37
Oct 11, 2012
- Time to grade the Sox
on their awful 2012 campaign. http://t.co/b1welmG9 #fox25
http://t.co/sRAhXKiO Oct 11, 2012
- Here is Zoltan on
#Fox25 Morning News talking about Kevin Faulk and his fundraiser. http://t.co/qeqA33be
http://t.co/7yGMO4xx Oct 10, 2012
- coming up at 10:55 we
take a look at why 6 is an unlucky number for the #Jets #TimTebow #Sanchez
#freaky #666 Oct 10, 2012
- Amazing catch!
"FOX Sports: MLB @MLBONFOX #CocoCrisp is trending. This is why:"
http://t.co/zkWhTkPB
Oct 10, 2012
- Tonight at 11 on Fox 25
@theDAshow and @FITZonFOX25 go 4 downs on Pats/Broncos. Will Ridley be
benched after his... http://t.co/Hj99qgAu Oct 10, 2012
- See what Belichick had
to say about Kevin Faulk retiring after 13 years as a Patriot http://t.co/Eopg7nYK
Oct 10, 2012
- Who will be benched?
Tonight at 11 @FITZonFOX25 goes 4 downs w/ @theDAshow hear what they have
to say about Welker's jokes & Ridley's fumble Oct
10, 2012
- What does @ZoltanMesko
think about Kevin Faulks retirement & @WesWelker jokes? http://t.co/qeqA33be
Oct 09, 2012
- Doug "VB"
Goudie with Steve DeOssie on the #Fox25 morning news talking Patriots. http://t.co/Ol8JyZfe
http://t.co/o7iVAGXO Oct 08, 2012
- Here's the full
sidewalk press conference of Bobby Valentine. Bike helmet and all. #Fox25 http://t.co/9nB3Ctf1
http://t.co/J0BNPwb5 Oct 08, 2012
- Reading got all they
could handle tonight from Burlington. Rockets escape with a 22-15 win.
Highlights on #Fox25 at... http://t.co/sf9hsTS6 Oct 06, 2012
- RT @Fox25Sports: RT
@Fox25Sports: Tonight on @Fox25Sports @theDAshow breaks down the @Patriots
performance after... http://t.co/i5JAf9P4 Oct 06, 2012
- RT @Fox25Sports:Tonight
on @Fox25Sports @theDAshow breaks down the @Patriots performance after 4
games tonight #fox25 http://t.co/4nVkroZd Oct 06, 2012
- Tonight on @Fox25Sports
@theDAshow breaks down the @Patriots performance after four games tonight
#fox25 http://t.co/4nVkroZd
Oct 05, 2012
- RT @chad0723: RT @chad0723:
How do the Red Sox get back to what they used to be..read my article on
#fox25... http://t.co/NKwAI9Yu
Oct 04, 2012
- RT @fox25news: RT
@fox25news: The Red Sox: Big Splash, Big Mistake http://t.co/3DMyFMtl
#fox25 http://t.co/snUlpiIY Oct 04, 2012
- RT @Fox25NewsFeed: RT
@Fox25NewsFeed: The Red Sox: Big Splash, Big Mistake http://t.co/no6Ir2DC
#fox25 http://t.co/3RCsJ8Ha Oct 04, 2012
- How do the Red Sox get
back to what they used to be..read my article on #fox25 http://t.co/TQJYMP30
http://t.co/BQCBNPHj Oct 04, 2012
- #Patriots bounce back
with big win in Buffalo. #RedSox wrap up in Baltimore. #USA collapses in
#RyderCup loss. All on #Fox25 in 20 mins Oct 01,
2012
- New Celt Terry brushes
off comparisons to Ray Allen. http://t.co/rmxnM7Ui Sep 29, 2012
- RT @HSGamedayFox25: RT
@HSGamedayFox25: The field in Stoughton is ready... Nobody else is.
#HSGameday coming up on... http://t.co/oqxksyXl Sep 28, 2012
- Tonight on @Fox25Sports
@FITZonFOX25 is in Stoughton for @HSGamedayFox25 , @Patriots, &
@celtics media day,@RedSox &... http://t.co/tZ1bX73o Sep 28, 2012
- @Romanwithauk this is
our Fox 25 sports twitter account Sep 28, 2012
- Varitek gets new title
with Red Sox. http://t.co/yTwg1hNM
Sep 28, 2012
- One lockout over, time
for the #NHL to kick it into high gear! Here's DA in our studio w/ his
thoughts. http://t.co/MWiw1d5a
Sep 27, 2012
During
the semester I began to write for a web site called Hergamelife.com . This
website is a female’s perspective on sports. I had gotten asked to write
articles about the Patriots. This was something I was very excited about. The
blogging platform was Wordpress.com and I was asked to write an article once a
week. When I first began to write, it was hard for me to establish my voice. The
posts I would do would only get 20-30 views. But as I began to write more and
find my voice, my posts began to get more and more views. Some of my more
popular articles were about the Patriots playing in London (379 views). The
article was titles England Meet the New England Patriots. Some other articles
that I wrote that got views were Sports and the Presidential election (239
views), Patriots: too close for comfort (233views), Patriots Adderall is not an
excuse (212 views) and the latest article was Patriots welcome a new member (177
views). I realized when I tried to sound like a sports announcer, I did not get
many views, but when I used my voice, the views have been going up. Another
feature that helped was adding my Twitter handle to the website. People like to
know you are human and connecting my Twitter helped out.
The
Blog is something that I have done on my own and am proud of. I write once a
week.
No comments:
Post a Comment